MARKETING MAKES A DIFFERENCE..."CRUSH YOUR COMPETITION"
- drew8972
- Jul 23, 2024
- 1 min read
Updated: Jul 23, 2024
By Drew Case
Storage Authority Franchise
Marketing self-storage is not something every self-storage location does. In fact, many don't do it at all. Why not? It only takes a little energy to make a huge impact in your facility. This will lead to higher occupancy, rates and profit. There are numerous marketing ideas, over 101, you can choose from Storage Authority CEO Marc Goodin's book "Crush Your Competition".
This is a simple read and you can use it as a workbook. Challenge yourself to implement one a day, week, month or however you choose. Marketing is an aspect that can really set you apart from your competition.
One of my favorites is Week 97: Christmas & Holiday Marketing.
A food drive - two cans for food bank and $15 off you rent in December. There are 10 other ideas in this week alone.
Get the book, read it and apply it. You can also follow Storage Authority Franchise on Facebook, Instagram, LinkedIn and Facebook for when I post a couple times a week from the book. Check out our website at StorageAuthorityFranchise.com for more information and also our blogs.
Blogs:
Storage Authority Franchising is all about owning your own local self-storage business, supported by professional systems and expertise. Reach out to Drew Case at Direct: 513-582-0125 or Drew@StorageAuthority.com to learn more about the Storage Authority Franchise opportunity. Also, check out more blogs at www.StorageAuthorityFranchise.com.
Marketing truly is the key to staying ahead of the competition, and this article highlights that perfectly! Without a strong strategy, even the best businesses struggle to stand out. This is exactly why I focus on digital presence—whether it’s branding, content, or seo coaching, visibility is everything. A great marketing campaign isn’t just about attracting customers but about building long-term recognition and trust. Just like in search engine optimization, consistent effort leads to sustainable success. Learning the right techniques and applying them effectively can make all the difference between blending in or dominating the market. Great insights in this piece!